The Uefa Champions League final on Saturday 28th of May 2011 broke all records for the most-watched sporting event on TV and even eclipsed viewing figures of the US Super Bowl. A staggering 109 million viewers tuned in for the dramatic showdown between Catalunya’s FC Barcelona and the UK’s Manchester United, which is three million more than February’s Super Bowl between the Pittsburgh Steelers and the Arizona Cardinals attracted. According to the yearly report from Futures Sports and ...